Jumat, 03 Oktober 2014

Pond's Flawless White “Love Conquers All”.

Pond's Flawless White "Love Conquers All" Episode 1



Pond's Flawless White "Love Conquers All" Episode 2



Pond's Flawless White "Love Conquers All" Episode 3



Pond's Flawless White "Love Conquers All" Episode 4



Question :
  1. Provide analysis why the theme of love is used to endorse ponds!
  2. Elaborate the relevans of love, white, and ponds!


Answer :

The theme of love is used to endorse ponds because ponds product is used by many teenagers who are experiencing the love, not only for teenagers but everyone also has their love story, so the theme of love is so interesting and easily digested consumers because the love story has become feasible for everyone. It can be said that the theme of love is one of the marketing tactics of the product. Faces placing primary physical beauty in attracting the opposite sex and attracted the attention of people around. At this age are still a lot of interest men caused  by women’s beauty possessed by physical, such as white skin, no black spots, no wrinkles, and youthful. Can not be denied, every women wants their skin looks beautiful. This is what is conveyed by the ponds in the ad. The ads were formed meaning that the white, clean, smooth, and soft manicured who make the opposite sex fall in love and it’s all because ponds that has helped make the white skin. Love belongs to everyone, so ponds product suggest them to buy this product.
        White is the pure colour that means without any colour mixed, so white is clean. Love always give positive effects and make people feels so happy. So, the relevan between love and white in the product which have purpose to make skin looks more white, clean, smooth, and make the consumens whose using this product will be more confident.

Name : Reni Qonitah Putri
Class  : 1SA10
NPM  : 19614060



Team :
  1. Dinar Al-Qodri
  2. Fiorentina
  3. Khalisa Herviani
  4. Prisdawati Sinaga
  5. Reni Qonitah Putri

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